by mae stephenson
This is sort of cheating. I actually snapped this picture (but still with my cell phone!) months ago because I just couldn't believe the sexism before my eyes and wanted to show it to everyone I knew. You could call it my original Snapshot. Nonetheless, this was snapped downtown, near PSU, on 4th Ave. It's an ad that actually extends into the window of a Trimet bus-- something I'd never seen before-- depicting a woman desperately reaching for a giant diamond ring; it almost appears as though the woman is reaching from a seat inside of the bus.
The first university I ever went to was a private Christian school in Seattle, where a common phrase to hear around the dorm, in which everyone under 21 was mandated to live, was "Ring by Spring!" This was what I remembered when I saw this ad.
This ad not only perpetuates negative stereotypes about women desiring eternal attachment to men and a materialistic obsession with a diamond ring, but in turn, perpetuates the stereotype that men have no interest in commitment and that it's a woman's job to tame them into civilized, religiously sanctioned marriages. These things are not only sexist, but grossly heterocentric.